As Linus (and other YouTubers for that matter) have said, awful thumbnails and clickbaity titles work.
And when YouTube is a side gig you can refuse to do it on principle, but when you need to pay 100 folks (in case of LMG) - I don’t think it’s much of a choice.
Doesn’t surprise me, Mr Beast recently posted that A/B testing showed that the classic open-mouth YouTuber Face thumbnails don’t perform as well as the creepy dead smile does. Linus thinks Mr Beast is a YouTube Algorithm God (and should be president of the US!), so I’m sure he jumped on that.
Anyone noticed recent Linus O’Tech Tips thumbnails have him giving the same rictus-like grin of the Abomination (Mr Beast)?
As Linus (and other YouTubers for that matter) have said, awful thumbnails and clickbaity titles work.
And when YouTube is a side gig you can refuse to do it on principle, but when you need to pay 100 folks (in case of LMG) - I don’t think it’s much of a choice.
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There’s PeerTube or just making your own website.
Doesn’t surprise me, Mr Beast recently posted that A/B testing showed that the classic open-mouth YouTuber Face thumbnails don’t perform as well as the creepy dead smile does. Linus thinks Mr Beast is a YouTube Algorithm God (and should be president of the US!), so I’m sure he jumped on that.
Listen, I know he does good things and helps people out but his face is just so goddamn punchable
Pretty sure he mentioned on WAN show a while back that those thumbs do much better for them when they trialled it initially.
A bunch of channels are doing the same now lol
“The cold hard truth is that if everyone is doing this, there’s probably a reason: It works.” --Linus Sebastian
Lol he talked about how he was gonna do that
Yes, because they change it after a few weeks when the videos have done their job