Smartphone sales down 22 percent in Q2, the worst performance in a decade::North American sales are bad for everyone, except, miraculously, Google.
Smartphone sales down 22 percent in Q2, the worst performance in a decade::North American sales are bad for everyone, except, miraculously, Google.
That’s why Apple has been putting in a lot of features to target China, and built a factory in India (because they need to make a certain percentage there to sell there at scale). The US and European markets may be saturated, but they still see a lot of people in places like China and India where they hope to grow market share. I assume Africa will be added to that list at some point.