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- cross-posted to:
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Announcing new Steam Hardware from Valve: Steam Controller, Steam Machine, and Steam Frame are coming in 2026. Just like Steam Deck, all three devices are optimized for Steam and designed for players to get even more out of their Steam library.



Their goal with the first iteration of Steam Machines (RIP) was explicitly to provide an alternative to Windows and to reduce dependency on Microsoft. I’m pretty sure that’s why they priced the deck so competitively, to make a dent in the market as a loss leader.
To that end, I would expect them to be taking a large hit on these in order to get them into people’s hands. It’s not even about steam sales per se, it’s about platform commoditisation.
I personally expect that they will want to cover hardware cost, while being willing to subsidize development cost with the steam store.
So I think the low storage models will make a slight loss for valve in the beginning, while the higher storage models will get that back to even overall for valve.