If the market for initial public offerings recovers in the new year, one company that aims to go public early on is Reddit. An IPO will put the spotlight on the prospects for Reddit’s advertising business, which has fallen short of ambitious growth targetsoutlined by executives two years ago. ...
Because 2023 wasn’t?
To elaborate: what Reddit did this year wasn’t enough for a (major) mass migration. I very much doubt even more ads will deter those that have stuck around so far. Perhaps there’ll be a trickle, but I don’t see anything happening like what was the case for Digg back in the day.