Twitter is transforming into X, as the site’s former bird logo has now been replaced by an official new X logo. Elon Musk, who owns the transformed social media site, began signaling the change early Sunday morning with a series of tweets, starting with one that said, “and soon we shall bid adieu to the twitter brand and, gradually, all the birds.”

  • dowath@kbin.social
    24·
    1 year ago

    The twitter branding was one of the few things actually going for it. Oh look a cute birdie, oh look the house is a birdhouse! GET IT!

    Now it’s, an X? A meaningless X? With a birdhouse home icon and bird-related words everywhere?

    • muse@kbin.social
      12·
      1 year ago

      It looks close enough like a swastika that he can sell merch easier to his fanbase. Armband sales are gonna go through the roof

    • Ragnell@kbin.social
      8·
      1 year ago

      He killed the blue canary in the outlet by the light switch. Where is the birdhouse in our soul now?

    • Wxnzxn@lemmy.ml
      1·
      1 year ago

      As has been pointed out elsewhere on the net, the Twitter branding was the most valuable part besides the already existing userbase. Having “tweeting” and as a verb in everyday English has been a godsend marketing specialists can only dream of and it has become so prevalent in news and journalism, it’s both hilarious and depressing.

      Elon is really working to make the dream of mainstream Mastodon and a big fediverse a reality.